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Keitha Maciel

Scalable Coach Summit Presentation

Why Ideal Clients Say, “This Sounds Amazing” and Then Go Quiet

September 1, 2026 - September 30, 2026

About the Presentation

Ideal clients can be interested in your offer and still not feel ready to move forward. This talk reveals what may be missing between “This sounds amazing” and “I’m ready to say yes”. Discover how to make your offer message easier to understand and guide your prospect along the path to purchase.

- Recognize why strong interest does not always lead to action

- Identify one question your offer message may not be answering

- Learn one practical change that can help the right buyers move forward

A scalable business needs more than visibility and leads. It needs a clear, repeatable path that helps the right buyers move from interest to action.

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About Keitha Maciel

Keitha is a Buyer Decision Architect and Marketing Strategist who solves one of the most expensive questions in marketing: Why interested buyers don’t buy? They seem interested. They see the value. They may even tell you the offer sounds amazing. Then they hesitate and don’t take the next step.

With 20+ years of marketing experience, working with scrappy startups to Fortune 500 companies and a background in media and brand psychology, Keitha leverages behavioral science and AI along with her Decision MODE Method to reveal the invisible gap between interest and yes. She identifies the decision gaps that keep interested buyers from moving forward and designs a clearer path from interest to action.

Her work is built around a simple idea: Growing your business isn’t always about getting more leads. Sometimes, it’s about making it easier for the right people to say, YES.