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Alissa Crabtree

Scalable Coach Summit Presentation

Stop Selling, Start Speaking: Captivate Audiences and Grow Your Business

September 1, 2026 - September 30, 2026

About the Presentation

Make your content so captivating that you never have to sell. Learn to educate, inspire, and attract clients through powerful speaking.

What if your audience leaned in, took notes furiously, and came up to you afterward asking, “How can I work with you?” That’s the power of Stop Selling, Start Speaking. In this session, business owners will discover how to transform every speaking opportunity into a lead-generating, authority-building, revenue-boosting moment.

This isn’t about memorizing a sales pitch. It’s about learning how to educate, inspire, and attract clients naturally through powerful communication. With a mix of storytelling, real-world examples, and practical frameworks, participants will walk away with strategies they can apply immediately to their next networking event, podcast interview, or conference stage.



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About Alissa Crabtree

Alissa Crabtree, a former educator with over 17 years of experience, empowers small business owners to become better educators through the power of speaking. As the founder of Crabtree Coaching Collaborative LLC, Alissa helps entrepreneurs craft captivating content, deliver impactful speeches, and position themselves as trusted experts, so they never have to "sell."

Drawing from her background as an educator and a highly sought-after leader in the professional development world, Alissa knows how to captivate audiences, simplify complex ideas, and create transformative learning experiences. 

With her unique blend of educational expertise and speaking strategy, Alissa brings a fresh perspective to small business growth, helping entrepreneurs educate, engage, and convert audiences from the stage.